Online & Website Term Glossary

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The Glossary is an educational tool to help people understand the different aspects of website development and internet marketing. 

A preview of information that Google displays on the sidebar of a Search Engine Results Page (SERP) when a user searches for a particular string of text. Such information can include summary text, featured images, links, hours of operation, and so on. This feature can also be referred to as a Rich Snippet

A feature is any significant aspect of a website from the large (e-commerce) to the small (print friendly pages). Since most every website feature can be designed/implemented in multiple ways as well as there can be a custom advanced version or a basic ‘out of the box’ one, it’s important to specify how a feature will be implemented.

Takeaway

Make sure the website features that comprise your website have been defined properly at the beginning of a project, so there are no surprises as to how it works and how much it costs.

Developed by Adobe Systems, Flash is a web technology able to create web content that combines sound, video, and animation.

A conceptual model of the process from which a user who is unaware of your company becomes a customer.

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