The Value of Design

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the value of website design

The Value of Design

by
Harry Bartlett

image of design tools for boston design servicesCreating desire, the time famine and how Google aced branding

Visual communications and graphic design serve three purposes:

  1. To effectively communicate information
  2. To increase usability
  3. To create desire for a product or service.

While communicating information and increasing usability are critical to successful design, creating desire has become a key component of a company’s ability to differentiate themselves from competitors.

To learn more on how to get the most value out of your design, visit: The Value of Design

*featured image from iconfinder.com, Jozef Krajcovic.

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About the author

Harry started Bartlett Interactive in 1998 and focuses on integrating best practices in branding, user experience design, Internet marketing and technology to increase the value of an online presence.
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