Social Media

We focus on utilizing social media outlets for clients to increase brand awareness, establish relationships with their customers, increase online visibility as well as the numerous other added benefits of this explosive and growing trend on the Internet. Our services include:

Strategy: Developing appropriate strategies for companies and organizations to understand which social media outlets provide the most value
Community Development: Creating a presence on Facebook, LinkedIn, Twitter and other online communities
Syndication: Cross publication of content between online communities using RSS and other automation tools
Content: Photo and video community development (i.e. Flickr, YouTube) and website integration
Blogs: Design, optimization and development


SELECT PROJECTS
	Better Homes and Gardens Better Homes and Gardens (BHG) wanted to utilize the power of social media and Internet marketing to increase brand awareness and drive customers to Walmart. Bartlett provided SEO and e-mail marketing services as well as worked with New Media Strategies to develop incentive based Facebook applications. These initiatives have been very successful at drastically increasing social engagement and generating high quality traffic.
	Concord Conservatory of Music Concord Conservatory of Music is a non-profit dedicated to providing excellence in music education for students of all ages in the Concord area. The site has a Flickr 'photostream' feed, Vimeo video sharing feed and Facebook integration.

Interesting Social Media Facts*

Twitter gets more than 300,000 new users every day.

LinkedIn receives approximately 12 million unique visitors per day.

More than 25 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) are shared each month on Facebook.

People spend over 500 billion minutes per month on Facebook.

There are more than 600 million searches on Twitter every day.

Over 60% of Twitter use is outside the U.S.

LinkedIn is available in six native languages – English, French, German, Italian, Portuguese and Spanish.

80% of companies use LinkedIn as a recruitment tool.

Executives from all Fortune 500 companies are on LinkedIn.

YouTube receives more than 2 billion viewers per day.

You would need to live for around 1,000 years to watch all the videos currently on YouTube.

Average time spent on Facebook

2 – 12: 45 minutes
13 – 16: 2 hours 10 minutes
19 – 25: 2 hours 45 minutes
26 – 50: 3 hours 30 minutes
51 – 64: 1 hour 50 minutes
64 + : 45 minutes

*Source: The New York Times and the Danny Brown Blog