An effective e-mail program is critical to the health and success of a website as well as a critical marketing/sales channel in it’s own right. We focus on the following aspects of e-mail marketing:
- Branded HTML templates
- Message development
- Conversion techniques and strategies
- E-mail list management, rental and distribution
- Reports and analytics
- Techniques to increase deliverability and reduce hard and soft bounces
- Can Spam Act compliance
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Boston Design Guide
BDG wanted to leverage their print publications to expand their online presence. The design included photo galleries for each client, in order to differentiate the brand and an email marketing program was put in place to increase site traffic.
View the E-mail Newsletter
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Concord Conserves
ConcordConserves.org is an online resource for combating climate change and environmental degradation. It utilizes the open source content management system, Drupal, and includes many features such as RSS, self generated content, and videos. View the E-mail Newsletter
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Pockets Kids
Pockets, a hip kids boutique, looked to email marketing as a way to increase visibility. In order to draw visitors to their website and store, the task was to create a branded email template and deliver their message effectively.
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More Projects
Sling Productions
Olympus (Innov-X Systems)
Retail Concepts
Essex County Community Foundation
inForm [Bartlett Interactive]
